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Interactive Mural

Premise / Our creative team at Synergy expanded into a new space which we could design ourselves.

Insight / Curiosity fuels success.

The get-to-by brief / Get our team, colleagues, and clients to feel inspired to be more curious by creating a detailed interactive mural featuring a 'do not touch' button (prompting sassy audio bytes when pressed), extruded/tactile typography, integrated screen animation with 'Cassie' the cassette tape who occasionally rocks out to various tunes, a hidden 'where's wally?', and countless visual references to our values and methodologies.

PRODUCT:

Adventurous mural

MY ROLE:

Creeative lead / Ideation / concept / digital colourisation

AGENCY:

Synergy Group — creativeXpeople

CREATIVE COLLABORATORS:

Jason Perelson / Cameron Porombka